B2B marketing manager (cyber security scale up)
Job description – August 2023
This role is for you if you want to make your mark within a successful cyber security scale up that’s disrupting the industry for the better. We’re looking for a fantastically talented B2B marketing manager who has a true passion for driving real growth which meaningfully impacts the bottom line. If you are commercially driven, and innovative, with a ‘can-do’ attitude, and you’re ready to match an ambitious, excellence-focused, and friendly team, read on!
Secure Impact is a rising star in the high growth, recession-resistant cyber security industry. Founded by renowned cyber security leader James Lyne, we’re an ambitious young company, rapidly scaling since launching two years ago and attracting an impressive list of clients and channel partnerships. Such clients include nation state governments, the global leaders in insurance and cyber security training, one of the UK’s biggest VARs, and a host of others. We’ve grown a highly skilled team, with market-leading technical expertise, coupled with an innovative approach to delivering true value to the market. Our mission is to set a new industry standard in the delivery of cyber security services.
What the job involves
We are looking for a B2B marketing manager to head up the SI marketing function, leading our growth initiatives for clients and channel partnerships, and owning events, communications and thought leadership. This is not a new position and you will be capitalising on the excellent work and foundations created in marketing over the last two years.
Reporting to the General Manager (GM), you’ll be the marketing lead for the business and will work closely with leadership, technical and sales teams, clients, and channel partners, to plan and strategise, and execute engaging marketing campaigns that drive demand for our services. This role is your opportunity to join a team of world class individuals who are passionate and friendly, and to shape one of the most promising brands in cyber security that is disrupting the cyber security market.
You may be able to tell that we expect great things from this person, but you’ll be surrounded by highly talented folk who will be pulling in the same direction. You will be the sole individual in marketing and will be managing specific external contractors and the marketing budget. That means this is a very hands-on role that requires excellent project management skills, resourcefulness, proven experience in driving demand, a brilliant attitude, and confidence in presenting to a variety of different stakeholders.
Please note this is a remote-first role, although we do encourage team meet ups and organise quarterly socials.
Responsibilities
· Developing and executing strategic marketing plans, running tests to drive demand and growth of the SI pipeline.
· Planning and executing conferences and events.
· Leading on channel partnership marketing initiatives.
· Writing, editing and publishing thought leadership campaigns and creative content.
· Managing the SI website, social media platforms and other digital marketing efforts.
· Overseeing the marketing tech stack including CRM (HubSpot).
· Reporting on metrics and analysing data to glean actionable insights for strategic decision making.
· Managing external vendors and suppliers.
· Working closely with the sales and technical teams on cross-functional initiatives.
· Managing client relationship activities and feedback.
· Keeping up to date with the cyber security landscape and latest marketing trends and best practices.
About you
· 6 years of B2B marketing experience, ideally with channel partnership experience. Cyber security experience not needed but would be a bonus.
· Experience working in a high growth start up environment. Entrepreneurial mindset and willingness to get hands dirty.
· A proven track record of successfully driving revenue and growth.
· Creativity and enthusiasm to develop new ideas and approaches.
· Exceptional organisation and project management skills.
· Strong writing skills with an ability to tailor to different audiences.
· Comfortable taking ownership of projects and executing to deadline.
· Experience with a range of marketing software and tech stack (HubSpot is preferable).
· Excellent written and oral communication skills. Confident in communicating to stakeholders at different levels and creating buy-in for marketing across the business.
· Collaborative team player.
· Comfortable working in a remote environment.
Salary
A range of £55k-£60k dependent on experience.
About SI
Our values
· Creating value for others – We have a high-ethics, value driven approach to our clients, suppliers, and our team.
· Community engagement & collaboration – It is important for us to give back to, and enrich, the community.
· Technical & creative mastery – We value innovation, challenges and pushing boundaries. We’re passionate about what we do and work hard to be the best we can be.
· Inclusion – We are committed to fostering a diverse and inclusive work environment.
Our benefits
· Flexible working.
· 100% remote (UK based).
· High spec hardware.
· Private healthcare post probation.
· 28 days holiday plus bank holidays per year.
· Scope to attend industry events.
· Employee Assistance Program.
· Fantastic training and development opportunities including platinum standard, globally recognised certifications and courses (subject to a training contract).
· Regular team-focused meet ups and activities.
· Various wellbeing initiatives.
· Virtual weekly company socials.
· Referral initiatives.
Application process
Please be advised that we adopt a safe recruitment procedure and appointment to this role will be subject to an enhanced DBS check.
· Screening call with our HR Business Partner
· Interview with the GM & VP of Technology
· Final interview with the GM and James Lyne
Secure Impact is an equal opportunity employer and we are committed to diversity and inclusion both within the workplace and throughout our application process. We are really looking forward to reading your application.